19th November 2012 in Dar Es Salaam.

Customer Passion Point Limited (CPPL) appointed Marketing Consultants for Tikisa Let’s Dance Season Three (ADN).

Monday 19th November 2012 marked a new day for Customer Passion Point Limited, as they were appointed as Marketing Consultants for Tikisa Let’s Dance 2013, the first and only interactive dance property in Tanzania. ‘Building Brand Assets is our terrain. Tikisa Let’s Dance will blossom into fullness as we put the Marketing touch to the property’. So says Chinwe Kalu, Executive Director, Customer Passion Point Ltd.  

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1st June 2012 in Dar Es Salaam.

Customer Passion Point Limited (CPPL) appointed Marketing Consultants for Atemi Data Network (ADN).

‘We are in the business of Value Creation’. Those were Ikechukwu Kalu’s words as he accepted on behalf of Customer Passion Point Limited, their appointment as Marketing Consultants for Atemi Data Network (ADN), the Data Network Division of ATEMI Tanzania Limited, an Applications Service Carrier.  

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Dar Es Salaam, February 2012

TMCC 2012 Unveiled
Marketing Initiatives Limited (MIL) announces plans for Tanzania Marketing Communication Conference - TMCC 2012.
In the drive to evolve an intellectual platform for Marketing and Communication professionals in Tanzania to network, share ideas and learn from others both within and outside Tanzania, Marketing Initiatives Limited comes out with the roll-out plan for TMCC 2012. Ikechukwu Kalu and Rodgers Mbaga, both directors in MIL spoke to the press on the details of TMCC for 2012 on recently.

MORE HERE>>

 
Dar es Salaam, 15th February 2012

PRESS RELEASE
Customer Passion Point Limited (CPPL), a fast growing Value Creation Consultancy firm in Tanzania appointed Marketing Consultant for Bongo Star Search, 2012.
Benchmark Production Ltd recently signed on Customer Passion Point Limited, a Value Creation Company, as Marketing Consultant for the Bongo Star Search Show for 2012. BSS, as it is popularly called, is one of the most exciting and emotionally connecting indigenous musical properties in Tanzania. It was conceived and developed five years ago by Benchmark Productions, an organization known for designing and producing outstanding entertainment and media properties.

Full story here>>>

 
Dar Es Salaam, January 27th, 2012

PRESS RELEASE
Customer Passion Point Limited (CPPL), a fast growing firm in Value Creation Consulting in Tanzania today, is spear heading Training and Development amongst growing business concerns by introducing innovation to training needs assessment.
This latest and exciting development is in line with CPPL’s focus to support businesses through deep rooted consumer insights. The company is embarking on an on-line survey to identify the Marketing training needs of growing businesses

Full story here>>>

 
Dar Es Salaam, Tanzania November, 2011

CPPL’S PARTNER SOS CHILDREN’S VILLAGES RECEIVES AWARD FROM CEO ROUNDTABLE IN TANZANIA

Customer Passion Point was present to support the SOS Children Villages at the recent 3rd Gala Nite of the CEO Round Table in Tanzania where Ms Rita Kahurananga, the SOS Children’s Village National Director, was honored as the ‘2011 Public Service Partner of the Year’ for her leadership role and commitment in facilitating Public‐Private‐Partnership.

Full story here>>>

 
Dar Es Salaam, Tanzania November, 2011

Nigerian marketer offers techniques of beating the odds

By Alawi Masare BusinessWeek Reporter Dar es Salaam. Having worked for various blue chip firms for 28 years this Nigerian marketing guru feels it is now the right time to start on his own.After his contract with a local mobile firm ended suddenly Ikechukwu Kalu decided to make his expertise available to all and sundry, and specifically SMEs and other organisations which have no marketing departments.

Full story here>>>

 
Dar Es Salaam, Tanzania October, 2011

TMCC 2011 a huge success

The corporate world who-is-who were all represented at the recently concluded Tanzania Marketing Communications Conference. There was a lot of excitement as it was the first of it's kind here in Tanzania. In attendance were participants from all the economic sectors- telecoms,  banking, multinationals, health, entrepreneurs, government agencies to mention a few.

Full story here>>>

For photo gallery, activities, etc, vist facebook here>>

 
Dar Es Salaam, Tanzania June 4, 2011

SOS Children Village celebrates 40 years in Africa.

In a ceremony to celebrate the 40th Anniversary of SOS Children’s Villages in Africa, Former President Alhaji Ali Hassan Mwinyi was honored as the Goodwill Ambassador to let him know how much we his contributions over the years has been appreciated. It was Alhaji Mwinyi who invited the SOS Children’s Villages to Zanzibar.

Read Press Release here>>
 
Dar Es Salaam, Tanzania June 4, 2011

TMCC 2011 Lauched

East African Unique Co. Ltd and Customer Passion Point Limited in collaboration with International Association of Business Communicators (IABC) and Public Relations Association of Tanzania (PRAT) announced details of the first ever Tanzania’s Marketing Communications Conference that will hold on 29th and 30th September 2011 at The Golden Tulip Hotel in Dar Es Salaam.

Visit www.tmcc2011.com for more information
 
Dar Es Salaam, Tanzania June, 2011

SOS Children’s Villages Tanzania to host a fundraising at Kempinski Kilimanjaro Hotel - PRESS RELEASE

SOS Children Village is an independent non-governmental and non-denominational social development organization founded by Herman Gmeiner in Austria in 1949. It is currently in 132 countries with over 500 Villages. It started to work in Tanzania in 1991, initially registered as two separate National Associations; SOS Children's Villages Tanzania and Zanzibar but now operates under one National Office.
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Customer Passion Point is a value creation consulting firm. We are committed to building capacity for businesses to enable them understand and leverage the passion points of their customers to create value.  We have over 28 years of decent work experience spanning across industries, business functions, countries and culture.

How do we create value? We work with our clients to understand the specific needs they have and we provide the right solutions, implement and monitor / measure / document successes.

The range of our solutions include; Research and Insight Development, Corporate Strategy & Marketing Plans Development, Training & Development, Customer Value Development and Development / Management of Brand Assets and VAS and Strategic use of premiums.




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